Number of items: 1.
Grobert, Julien
, Cuny, Caroline and Fornerino, Marianela
(2016)
Surprise ! we changed the logo.
Journal of Product and Brand Management, vol. 25 (n° 3).
pp. 239-246.
Grobert, Julien
, Cuny, Caroline and Fornerino, Marianela
(2016)
Surprise ! we changed the logo.
Journal of Product and Brand Management, vol. 25 (n° 3).
pp. 239-246.