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Castéran, Herbert, Meyer-Waarden, Lars and Reinartz, Werner (2017) Modeling customer lifetime value, retention, and churn. In: Handbook of market research Homburg, Christian, Klarmann, Christian and Vomberg, Arnd (eds.) Springer. Cham, Suisse ISBN 9783319055428

This list was generated on Sun Jun 16 17:32:42 2024 CEST.