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Hamdi-Kidar, Linda, Keinz, Peter, Le Nagard, Emmanuelle and Vernette, Éric (2019) Comparing lead users to emergent-nature consumers as sources of innovation at early stages of new product development. Journal of Product Innovation Management, vol. 36 (n° 5). pp. 616-631.

Vellera, Cyrielle and Hamdi-Kidar, Linda (2018) Triggers entrepreneurship among creative consumers. Journal of Business Research, vol. 92. pp. 465-473.

Borau, Sylvie, Akremi, Assâad El, Elgaaied, Leila, Hamdi-Kidar, Linda and Ranchoux-Soulat, Charlotte (2015) L’analyse des effets de médiation modérée : applications en marketing. Recherche et Applications en Marketing, vol. 30 (n° 4). pp. 88-128.


Hamdi-Kidar, Linda (2013) Co-création marketing de produit avec les consommateurs : quelle(s) cible(s) choisir ? École Doctorale Sciences de Gestion TSM (Toulouse).

This list was generated on Sat Jun 15 10:18:25 2024 CEST.