Martimort, David and Pouyet, Jérôme (2024) Why Is Exclusivity in Broadcasting Rights Prevalent and Why Does Simple Regulation Fail ? TSE Working Paper, n. 24-1501, Toulouse
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Abstract
Pay-TV firms compete both downstream to attract viewers and upstream to acquire broadcasting rights. Because profits inherited from downstream competition satisfy a convexity property, allocating rights to the dominant firm maximizes the industry profit. Such an exclusive allocation of rights emerges as a robust equilibrium outcome but may fail to maximize welfare. We analyze whether a ban on resale and a ban on package bidding may improve welfare. These corrective policies have no impact on the final allocation but lead to profit redistribution along the value chain.
Item Type: | Monograph (Working Paper) |
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Language: | English |
Date: | January 2024 |
Place of Publication: | Toulouse |
Uncontrolled Keywords: | Broadcasting rights, Upstream and downstream competition, Exclusivity |
JEL Classification: | L13 - Oligopoly and Other Imperfect Markets L42 - Vertical Restraints; Resale Price Maintenance; Quantity Discounts |
Subjects: | B- ECONOMIE ET FINANCE |
Divisions: | TSE-R (Toulouse) |
Institution: | Université Toulouse Capitole |
Site: | UT1 |
Date Deposited: | 26 Jan 2024 08:23 |
Last Modified: | 04 Nov 2024 12:52 |
OAI Identifier: | oai:tse-fr.eu:129026 |
URI: | https://publications.ut-capitole.fr/id/eprint/48567 |