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Bonnet, Céline
and Richards, Timothy J.
(2016)
Models of Consumer Demand for Differentiated Products.
TSE Working Paper, n. 16-741
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Official URL : http://tse-fr.eu/pub/31257
Abstract
Advances in available data, econometric methods, and computing power have created a revolution in demand modeling over the past two decades. Highly granular data on household choices means that we can model very specific decisions regarding purchase choices for differentiated products at the retail level. In this chapter, we review the recent methods in modeling consumer demand, and their application to problems in industrial organization and strategic marketing.
| Item Type: | Monograph (Working Paper) |
|---|---|
| Language: | English |
| Date: | December 2016 |
| Uncontrolled Keywords: | consumer demand, discrete choice, discrete-continuous choice, shopping basket models, machine learning |
| JEL Classification: | D43 - Oligopoly and Other Forms of Market Imperfection L13 - Oligopoly and Other Imperfect Markets L81 - Retail and Wholesale Trade; Warehousing; e-Commerce M31 - Marketing |
| Subjects: | B- ECONOMIE ET FINANCE |
| Divisions: | TSE-R (Toulouse) |
| Institution: | Université Toulouse Capitole |
| Site: | UT1 |
| Date Deposited: | 09 Dec 2016 11:59 |
| Last Modified: | 02 Apr 2021 15:54 |
| OAI Identifier: | oai:tse-fr.eu:31257 |
| URI: | https://publications.ut-capitole.fr/id/eprint/22579 |
