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Berger, Selina, Meyer-Waarden, Lars, Kuhn, Marc and Hanisch, Andrea (2024) Navigating Uncharted Waters: Insights into Transformative Marketing in the B2B Mobility Ecosystem. Journal of Business-to-Business Marketing.
Berger, Selina, Meyer-Waarden, Lars, Kuhn, Marc and Hanisch, Andrea (2024) Navigating Uncharted Waters: Insights into Transformative Marketing in the B2B Mobility Ecosystem. Journal of Business-to-Business Marketing.