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Frank, Darius-Aurel, Elbaek, Christian T., Kjaer Borsting, Caroline, Mitkidis, Panagiotis, Otterbring, Tobias and Borau, Sylvie (2021) Drivers and social implications of Artificial Intelligence adoption in healthcare during the COVID-19 pandemic. Plos One, vol.16.

Otterbring, Tobias, Bhatnagar, Roopali, Samuelsson, Peter and Borau, Sylvie (2021) Positive gender congruency effects on shopper responses: Field evidence from a gender-egalitarian culture. Journal of Retailing and Consumer Services, vol.63.

Borau, Sylvie, Otterbring, Tobias, Laporte, Sandra and Fosso Wamba, Samuel (2021) The most human bot: Female gendering increases humanness perceptions of bots and acceptance of AI. Psychology and Marketing, vol.38 (n°7). pp. 1052-1068.