Article
    Doell, Kimberly C., Todorova, Boryana
 and Borau, Sylvie
ORCID: https://orcid.org/0000-0003-1564-0695
  
(2024)
The International Climate Psychology Collaboration: Climate change-related data collected from 63 countries.
  
    Scientific data, vol. 11 (n° 1066).
    
  	
  
  
    Espinosa, Romain
, Borau, Sylvie
 and Treich, Nicolas
  
(2024)
Impact of NGOs’ undercover videos on citizens’ emotions and pro-social behaviors.
  
    Scientific Reports, vol. 14.
    
  	
  
  
    Vlasceanu, Madalina
, Doell, Kimberly C., Bak-Coleman, Joe, Todorova, Boryana, Berkebile-Weinberg, Michael M., Grayson, Samantha J., Patel, Yash, Goldwert, Danielle, Pei, Yifei and Borau, Sylvie
ORCID: https://orcid.org/0000-0003-1564-0695
  
(2024)
Addressing climate change with behavioral science: A global intervention tournament in 63 countries.
  
    Environmental Science: Advances, vol. 10 (N° 6).
    
  	
  
  
    Van Bavel, Jay J., Cichocka, Aleksandra
, Boggio, Paulo S. and Borau, Sylvie
  
(2022)
National identity predicts public health support during a global pandemic.
  
    Nature Communications, vol. 13 (n° 517).
     pp. 1-14.
  	
  
  
    Frank, Darius-Aurel, Elbaek, Christian T., Kjaer Borsting, Caroline, Mitkidis, Panagiotis, Otterbring, Tobias and Borau, Sylvie
  
(2021)
Drivers and social implications of Artificial Intelligence adoption in healthcare during the COVID-19 pandemic.
  
    Plos One, vol.16.
    
  	
  
  
    Otterbring, Tobias, Bhatnagar, Roopali, Samuelsson, Peter
 and Borau, Sylvie
  
(2021)
Positive gender congruency effects on shopper responses: Field evidence from a gender-egalitarian culture.
  
    Journal of Retailing and Consumer Services, vol.63.
    
  	
  
  
    Borau, Sylvie
, Otterbring, Tobias, Laporte, Sandra
 and Fosso Wamba, Samuel
  
(2021)
The most human bot: Female gendering increases humanness perceptions of bots and acceptance of AI.
  
    Psychology and Marketing, vol.38 (n°7).
     pp. 1052-1068.
  	
  
  
    Borau, Sylvie
, Elgaaied, Leila
 and Barbarossa, Camilla
  
(2021)
The green mate appeal: Men's pro‐environmental consumption is an honest signal of commitment to their partner.
  
    Psychology and Marketing, vol. 38 (n° 2).
     pp. 266-285.
  	
  
  
    Borau, Sylvie
 and Bonnefon, Jean-François
  
(2020)
Gendered products act as the extended phenotype of human sexual dimorphism: They increase physical attractiveness and desirability.
  
    Journal of Business Research, vol. 120.
     pp. 498-508.
  	
  
  
    Bonnefon, Jean-François
 and Borau, Sylvie
  
(2017)
The imaginary intrasexual competition: Advertisements featuring provocative female models trigger women to engage in indirect aggression.
  
    Journal of Business Ethics, vol. 157.
     pp. 45-63.
  	
  
  
    Bonnefon, Jean-François
 and Borau, Sylvie
  
(2017)
The advertising performance of non-ideal female models as a function of viewers' body mass index: a moderated mediation analysis of two competing affective pathways.
  
    International Journal of Advertising, 36 (3).
     pp. 457-476.
  	
  
  
    Borau, Sylvie
, Akremi, Assâad El
, Elgaaied, Leila
, Hamdi-Kidar, Linda
 and Ranchoux-Soulat, Charlotte
  
(2015)
L’analyse des effets de médiation modérée : applications en marketing.
  
    Recherche et Applications en Marketing, vol. 30 (n° 4).
     pp. 88-128.
  	
  
  
Thesis
    Borau, Sylvie
  
(2013)
Les femmes et les images de la beauté féminine : bien-être et efficacité publicitaire.
   École Doctorale Sciences de Gestion TSM (Toulouse).
  
 
                        
                        
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