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Bergès, Fabian and Monier-Dilhan, Sylvette (2012) Mass Retailers’ Advertising Strategies Faced with Different Competitor Store Formats: Commodity Stores or Hard Discounts. TSE Working Paper, n. 12-277, Toulouse
Cornière (de), Alexandre (2016) Search Advertising. American Economic Journal: Microeconomics, 8 (3). pp. 156-188.
Dubois, Pierre, Griffith, Rachel and O'Connell, Martin (2014) The Effects of Banning Advertising on Demand, Supply and Welfare: Structural Estimation on a Junk Food Market. TSE Working Paper, n. 14-485
Dubois, Pierre, Griffith, Rachel and O'Connell, Martin (2018) The effects of banning advertising in junk food markets. The Review Of Economic Studies, 1 (1). pp. 396-436.
Gomes, Renato and Sweeney, Kane (2014) Bayes-Nash Equilibrium of the Generalized Second-Price Auction. Games and Economic Behavior, vol. 86. pp. 421-437.
Ivaldi, Marc and Zhang, Jiekai (2020) Platform Mergers: Lessons from a Case in the Digital TV Market. TSE Working Paper, n. 20-1112, Toulouse
Jeon, Doh-Shin and Yan, Jun (2020) Data, Targeted Advertising and Quality of Journalism: The Case of Accelerated Mobile Page (AMP). TSE Working Paper, n. 20-1171, Toulouse
Rhodes, Andrew (2015) Multiproduct Retailing. The Review Of Economic Studies, 82. pp. 360-390.
Rhodes, Andrew and Wilson, Chris (2018) False Advertising. The RAND Journal of Economics, 49 (n° 2). pp. 348-369.
