?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.relation=https%3A%2F%2Fpublications.ut-capitole.fr%2Fid%2Feprint%2F49692%2F&rft.title=Platform+Transaction+Fees+and+Freemium+Pricing&rft.creator=D%E2%80%99Annunzio%2C+Anna&rft.creator=Russo%2C+Antonio&rft.subject=B-+ECONOMIE+ET+FINANCE&rft.description=We+study+transaction+fees+applied+by+marketplace+platforms+where+sellers+(e.g.%2C+app+developers)+adopt+freemium+pricing.+An+ad+valorem+transaction+fee+reduces+quality+distortions+introduced+by+the+price-discriminating+seller%2C+thereby+increasing+consumer+surplus.+Moreover%2C+a+small+fee+increases+welfare%2C+implying+that+the+agency+model+may+be+socially+preferable+to+integration+between+platform+and+seller.+However%2C+the+platform+may+set+the+equilibrium+fee+above+the+socially+optimal+level.+Providing+devices+needed+to+access+the+marketplace+(e.g.%2C+phones)+induces+the+platform+to+raise+the+fee%2C+whereas+providing+a+product+that+competes+with+the+seller+induces+a+lower+fee.&rft.publisher=TSE+Working+Paper&rft.date=2024-09&rft.type=Monograph&rft.type=NonPeerReviewed&rft.format=text&rft.language=en&rft.identifier=https%3A%2F%2Fpublications.ut-capitole.fr%2Fid%2Feprint%2F49692%2F1%2Fwp_tse_1569.pdf&rft.identifier=++D%E2%80%99Annunzio%2C+Anna+and+Russo%2C+Antonio+%3Chttps%3A%2F%2Fwww.idref.fr%2F226321347%3E++(2024)+Platform+Transaction+Fees+and+Freemium+Pricing.++TSE+Working+Paper%2C+n.+24-1569%2C+Toulouse+++++&rft.relation=http%3A%2F%2Ftse-fr.eu%2Fpub%2F129704&rft.language=en