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Marketing through the use of private law contracts

Izac, Laurent (2018) Marketing through the use of private law contracts. In: Public Regulations of Tumor Banks: Establishment, Heritage Status, Development and Sharing of Human Biological Samples BIOY, Xavier (ed.) Springer International Publishing. pp. 106-118. ISBN 978-3-319-90563-1

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The possibility to organize the marketing of biobanks through the use of private law contracts may seem doubly surprising. Indeed, each of the two themes included in this proposal – marketing and private law - seem to go against the first intuition of biobanks to be removed from the temptation of commodification inherent in things of economic value and that, because of their nature and of their particular vocation, they escape private law for the benefit of public law. However, this first intuition is immediately contradicted by the finding that there is already some contractual practice providing a form of marketing of biobanks. Just consider the conventions of making available all or part of certain collections. There are sometimes real cessions for the benefit of third parties that are not necessarily public people.

Item Type: Book Section
Language: English
Date: October 2018
Subjects: A- DROIT > A1- Généralités > A1-8- Principes généraux du droit
Divisions: Institut des Études Juridiques de l'Urbanisme et de la Construction (Toulouse)
Site: UT1
Date Deposited: 30 Jan 2019 11:02
Last Modified: 02 Apr 2021 16:00

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